about

Kringen | media explores how to create a visual voice for its clients that will resonate and create meaningful connections with their own communities.


As principal, I’ve worked in design and interactive media disciplines for over 3 decades. My interest in painting and fine art informs an approach to design that is illustrative and textural, with a modern sensibility.

My career began at a time when the digital medium was beginning to become capable of displaying rich visual environments. A combination of timing and an interest in unusual mediums, landed me in the gaming industry, challenged with bringing design and beauty to a new interactive platform.

Art Directing at SEGA’s Southern California division, I trained and led a growing team of artists in the development of gaming environments and worked to push the boundaries of animation within a digital medium in it’s infancy.. Later, as Group Director, I had the opportunity to research and develop projects exploring the relationship between design and artificial intelligence and its application to the interactive experience. With the advent of the public internet, my design focus shifted to developing website environments, exploring how to push past the early limitations of this new medium and working to bring an organic and emotional quality to what is often a logical and detached digital landscape.. Coupled with a return to traditional design, brand identities and design for print, I work in collaboration with my clients to develop a visual presence that will represent who they are, what they are about and foster emotional connections to their unique audiences.

~ Maureen Kringen

featured in

  • Print Magazine

  • Typographic Design: Form and Communication 
    Third Edition

  • The Society of Illustrators, New York 1982

  • Wired Magazine, Best Branding Review 1998

  • Disney Magazine, Best Game Graphics 1993

services

Brand Identity | Print | Digital + Website | Illustration | Packaging | Signage | Messaging

I find it fascinating that simply observing something with our eyes can communicate and emotionally connect with our hearts - without words, and often, beyond them.

Working with color, line, composition and texture until something looks right - until it “feels” right - is a back and forth process. One that begins initially as a conversation between artist and the work, and becomes a connection to the viewer. This process requires surrender - a willingness to allow the work to lead and to inform. I find this to be the ultimate challenge. .


It is essentially a discovery of what makes us feel something simply by looking at something.


This is a humbling practice that carries the potential to reveal pattern and order, to see something in a new way, to uncover new meaning to realize the connection that exists at a deeper level in what seems unrelated on the surface,

systems can synchronize themselves, from the electrons in a superconductor to the pacemaker cells in our hearts. He shows that although these phenomena might seem unrelated on the surface, at a deeper level there is a connection, forged by the unifying power of mathematics.

and most importantly, to invoke emotion in both artist and observer. Both the process and its result can draw us closer and have the power to reclaim in us a sense of awe. This can connect us to something both beyond ourselves and to something that dwells deep within - simultaneously.

I can’t think of a better pursuit.